In the context of the global rise of the far right and the construction of moral panics in which gender plays a central role, this paper analyses this phenomenon through the lens of masculinity in Latin America. To this end, the political discourses of four far-right leaders from different countries are examined as a sample. The analysis finds that the model of masculinity and the values proposed within the far-right discourses analysed promote a regressive and authoritarian masculinity. This model is advanced through pseudo-liberal narratives in which the idea of freedom is used to justify stricter gender hierarchies, and the use of violence as a means to achieve security. A common narrative is observable across the cases analysed. This narrative connects elements of religious conservatism and with misogynistic discourse associated with the online manosphere.